Just after the turn of the century the old WB was one of the favorite networks in our household. Loads of shows that seemed bogus & cheesy on paper (vampire slayers, mother-daughter best friends, brain surgeon opening a family practice) ended up working amazingly well on the screen. Probably because they were writer-driven shows that had interesting points of view and created fun places to inhabit.
Veronica Mars was one of those type of shows, and it wasn’t even a WB show, but somehow made it on to UPN, which was only ever on our radar so that we could curse the perenially underperforming Enterprise. But Rob Thomas had an specific universe that he wanted his teenage girl detective (see how cheesy those words sound?) to inhabit, and Kristen Bell led a cast that played that world out to a T, which was why it really felt like a WB show. And was a natural to go to the WB’s postdecessor (new word!), The CW.
So Veronica had an all-time-great first season, a not-as-great second season, and a pretty good third season. But nobody could get past the premise and it never caught on beyond its cult. And, today, it was finally and officially canceled.