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Podcasting Versus Fundraising: The Public Radio Challenge

April 7, 2006 by Kassia Krozser

Wired has an article on an idea I floated a few weeks back, discussing the way podcasts are changing the public radio landscape. Then I only touched upon the idea that podcasts of popular programs both dilute and expand audiences. Since the idea is in the air — and, of course, since it’s pledge season — let’s talk more about this revolution.

There is nothing more annoying than public radio (or public television) fundraising. I’m a member of my local station, but I’ll confess to changing the channel during the fund drives. I only have so much time during the day to access world, national, and local news, and I’m going to maximize my own limited resources.

And, gods, those pleas for money are painful.

[Read more…] about Podcasting Versus Fundraising: The Public Radio Challenge

Filed Under: Mediacratic, Radio Tagged With: KPCC, National-Public-Radio, NPR, Podcast, Public-Radio, WFMU, Wired

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